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Products / Plays / New-Sales-Leader Play
SIGNAL-BASED OUTBOUNDLive

The New-Sales-Leader Play

Signal-based outbound timed to a new Head of Sales or CRO starting at a target account. New leaders review their tools and partners in their first months, and they need early pipeline wins.

Live pipeline within 25 days — or your setup fee back.
How it runs

Signal to sequence.

Signal
A new Head of Sales or CRO joins a target account.
Research
Our AI agent flags the hire. Clay enriches the account, and we profile the leader’s background, mandate and first-90-days pressure.
Message
Angle: new leaders need pipeline wins fast — we build the engine that delivers them.
Run
A multi-touch sequence timed to their first weeks in the seat.
Why this signal

A buying-intent signal
with a short window.

A leadership change resets priorities. The new leader is expected to move numbers quickly and is open to new approaches in a way their predecessor was not. Reaching them early matters more than reaching them often.

The outcome

You are in the conversation before their plan and vendor list are set.

  • Built for B2B SaaS and logistics teams in the UAE and KSA
  • Runs on the Signal Engine: AI agent + Clay enrichment
  • Accounts scored and contacts verified before anything goes out
  • Bi-weekly reporting on replies, meetings and pipeline
  • Everything we build is yours
Live pipeline within 25 days — or your setup fee back.
Other plays

Plays run together.

When an account shows more than one signal, the engine picks the play with the strongest reason to reach out.

FUNDING-ROUND PLAY

The Funding-Round Play

The signal
A target account announces a new funding round.
What we do
Our AI agent flags the round. Clay enriches the account, and we identify and verify the decision-makers and map their growth plans.
The outcome
Conversations with companies that have fresh budget and a mandate to grow.
How the Funding-Round Play works →
Live pipeline within 25 days — or your setup fee back.
HIRING-SURGE PLAY

The Hiring-Surge Play

The signal
A target account posts 3+ sales or commercial roles in a month.
What we do
Our AI agent flags the surge. Clay enriches the account, and we confirm the growth stage and who owns the ramp.
The outcome
Meetings with teams that are already investing in revenue, now.
How the Hiring-Surge Play works →
Live pipeline within 25 days — or your setup fee back.
Get started

Tell us about
your pipeline.

Name, company, work email and one line on what you need. We reply within 24 hours.

  • No commitment — just a conversation
  • Custom scoped to your market and ICP
  • Live pipeline within 25 days — guaranteed
  • We reply within 24 hours
Start the conversation
Goes straight to hala@leeadify.com. We reply within 24 hours.